INFLUENCE OF CONSUMERS' AWARENESS OF THE ENVIRONMENT OVER THEIR PURCHASING BEHAVIORS, AND PURSUIT OF ENVIRONMENT-CONSCIOUS PRODUCT CONCEPTS(2) Comparison between Daily Necessaries and Durable Goods

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Title	INFLUENCE OF CONSUMERS' AWARENESS OF THE ENVIRONMENT OVER THEIR PURCHASING BEHAVIORS, AND PURSUIT OF ENVIRONMENT-CONSCIOUS PRODUCT CONCEPTS(2) Comparison between Daily Necessaries and Durable Goods
Subtitle
Authors	Shin'ya NAGASAWA, Pi-Ju TSAI
Authors (kana)
Organization	College of Business Administration, Ritsumeikan University
Journal	KANSEI Engineering International
Volume	1
Number	3
Page	15-24
Year/Month	2000 / 5
Article	Original article
Publisher	Japan Society of KANSEI Engineering
Abstract	In this study the survey was conducted using a questionnaire by means of the conjoint analysis and AHP, in order to examine empirically and quantitatively the influence of consumers' awareness of the ... 続きをご覧いただくにはログインが必要です。・アブストラクト：無料ログイン画面にすすむ
Practice	Basic medicine
Keywords	Consumers' awareness of the environment, Purchasing behaviors, Environment-conscious product, Conjoint analysis, Analytic Hierarchy Process(AHP)