アブストラクト
| Title | INFLUENCE OF AN AESTHETICALLY APPEALING PRODUCT ON USER'S INTEREST -INVESTIGATING ON DIFFERENT TYPE OF PRODUCT- |
|---|---|
| Subtitle | ORIGINAL ARTICLES SPECIAL ISSUE |
| Authors | Sang-Hoon JEONG*, Hyeon-Jeong SUK**, Jae-Hwa LEE**, Seung-Woo MAENG** |
| Authors (kana) | |
| Organization | *Mokwon University, **Korea Advanced Institute of Science and Technology (KAIST) |
| Journal | KANSEI Engineering International |
| Volume | 8 |
| Number | 2 |
| Page | 147-152 |
| Year/Month | 2009 / 3 |
| Article | Original article |
| Publisher | Japan Society of KANSEI Engineering |
| Abstract |
Purpose of present paper is to investigate whether aesthetically appealing high involvement products are associated with greater interest (tactual experience, flow and recall of product information) t...
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| Practice | Basic medicine |
| Keywords | Aesthetic, Usability, Tactual Experience, Flow, Recall Memory, High Involvement Product, Low Involvement |
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